Digital Marketing Courses in Canada: Top Institutions, Cost, Career Prospects & More

Known for its top-tier Universities and abundant career prospects, Canada is a sought-after destination among international students. In the dynamic era of Digital Marketing, this Maple country stands out as a hub of innovation and education. With over 5.5 billion internet users globally, the Digital Marketing industry is booming. In fact, the digital advertising market in Canada is on track to hit a massive USD 119.9 billion by 2030, thanks to a steady annual growth of nearly 15%.

According to the Canadian Job Bank, there will be a total of 73,700 job opportunities for the Digital Marketing Specialists between 2022 and 2031, which makes it a prime study overseas destination for anyone looking to build a successful career in this field. Additionally, with cities like Toronto, Vancouver, and Montreal emerging as digital hubs, the demand for skilled digital marketers is on the rise, promising a plethora of opportunities for those equipped with the right skills and knowledge.

In this article, let’s explore what makes digital marketing courses in Canada so worthwhile. Stay with us till the end as we unpack everything you need to know about pursuing this high-demand course in Canada, from top Institutions to career paths and everything in between. So, let’s delve straight into it!

Table of Content

1. Perks of Studying Digital Marketing Courses in Canada
2. Top Institutions Offering Digital Marketing Courses in Canada
3. Popular Digital Marketing Courses in Canada
4. Cost of Studying Digital Marketing Courses in Canada
5. Scholarships for International Students Pursuing Digital Marketing Courses in Canada
6. Eligibility Criteria for Digital Marketing Courses in Canada
   

Perks of Studying Digital Marketing Courses in Canada

Canadian institutions are renowned for providing an excellent Digital Marketing Curriculum, which makes the students career-ready. Apart from this, the interest of international students looking to pursue Digital Marketing in Canada is driven by several other key factors as mentioned below:

1. Top-Notch Academic Curriculum: A Digital Marketing Program in Canada offers an innovative course curriculum, technology-driven teaching methods, and hands-on learning experiences.

2. Affordability: When we talk about the tuition fees of Digital Marketing courses at Canadian Colleges & Universities, it is quite on the affordable side as compared to other countries like the USA, Australia, New Zealand, etc.

3. Great Career Prospects: With the presence of top companies and the emergence of startups in Canada, there is a huge demand for skilled digital marketers in this country and globally. The growth in these job roles not only expands the career prospects but also the salary packages.

With such amazing perks, who wouldn’t choose to study Digital Marketing in Canada? In the next section, we will look at the leading Canadian Institutions offering these programs.

Top Institutions Offering Digital Marketing Courses in Canada

Canada is home to some of the best Institutions to study a Digital Marketing Program, whether you want to pursue an Undergraduate or a Postgraduate program.

Mentioned below is the list of top Canadian Institutions to help you choose the right one:

Apart from the list of Institutions mentioned above, there are many other Institutions that you can explore to study in Canada. Moving ahead, let us now delve into the popular courses offered by these Institutions.

Popular Digital Marketing Courses in Canada

Canadian Institutions offer a diverse array of digital marketing programs at different study levels, ranging from Certificates and Diplomas to Bachelor's and Master's Degrees. These programs are designed to equip students with the necessary skills to thrive in various roles in the digital marketing sphere.

In this section, we have mentioned some of the popular Digital Marketing programs offered by Canadian Institutions at various levels of study.

Spotted a program that feels like the perfect fit for your career goals? That’s exciting, especially since many of these programs are offered by Designated Learning Institutions (DLIs), making you eligible for Canada’s coveted Post-Graduation Work Permit (PGWP). Now, before you start shortlisting, let’s talk about the next big consideration: the cost of education in Canada for this course.

Cost of Studying Digital Marketing Courses in Canada

When planning to study abroad, one of the most important factors to consider is the cost. Tuition fee, accommodation, food, and everyday expenses quickly add up. But the good news is that a digital marketing degree or diploma from Canada is not just globally recognised, but also gives you real value for money.

Tuition fees for Digital Marketing courses in Canadian Institutions vary based on the chosen Institution. However, the approximate range is as follows:

• For UG Diploma (2-Year): CAD 18,150 to CAD 22,923 per annum.
• For UG Degree (4-Year): CAD 16,109 to CAD 20,010 per annum.
• For PG Diploma (1-2 Years): CAD 16,364 to CAD 29,229 per year.

In addition to tuition fees, you will need to budget for living expenses while studying in Canada. Although the cost of living can vary by city, the average annual living expenses, including accommodation, are estimated at around CAD 20,635.

Now that you have a ballpark of what to expect financially, you are probably wondering if there are ways to make this more affordable. The answer is yes. Let’s explore the merit-based scholarship options that can ease your journey into digital marketing studies in Canada in the subsequent section.

Scholarships for International Students Pursuing Digital Marketing Courses in Canada

Numerous Canadian Institutions offer Scholarships specifically designed to support international students. Some of the notable options available for pursuing digital marketing programs in Canada are given below.

These scholarships are just the tip of the iceberg; you might find many other options depending on your year of enrolment, intake and scholarship availability. With scholarship knowledge in place, it’s time to shift focus to another crucial step, i.e., the eligibility criteria.

Eligibility Criteria for Digital Marketing Courses in Canada

Canadian Colleges and Universities have clear admission requirements for international students, and meeting them ensures a smooth start to your application journey. From academic qualifications to English language scores, here’s what you need to know before pressing the apply button.

Academic Requirements

1. For Undergraduate (Bachelor’s) Programs

Completion of Class 12 or equivalent with a minimum of 65 to 70%.

Some programs may require prior knowledge of business or marketing basics.

2. For Undergraduate Diplomas

High school diploma or a Class 12 equivalent with a minimum grade average of 60 to 65%.

No prior marketing background required as these are beginner-friendly options.

3. For Postgraduate Diplomas/Certificates

Completion of a Bachelor’s Degree in any discipline with a minimum of 60% or higher.

Some programs may prefer a business-related background, but it's not mandatory.

Work experience in marketing can strengthen your application (especially for competitive programs).

English Language Proficiency Test Requirements

If English isn’t your first language, then you'll need to prove your language proficiency through one of the following tests:

• IELTS: A minimum overall score of 6.0 to 6.5 with no band below 6.0 is required.
• TOEFL (iBT): An overall score of 79 to 84 is required.
• PTE Academic: An overall score of 58 to 60 is required.
• Duolingo: An overall score of 105 to 115 is accepted by selected Institutions.

As you know what’s needed to qualify, let’s walk through what comes next: submitting your application and securing your place in the program. Ready for the much-anticipated part of this article? Well, let’s jump into the admission process.

Admission Process for Digital Marketing Courses in Canada

The admission process for Digital Marketing courses at Canadian Institutions can be completed with the following steps:

Step 1: First, shortlist Canadian Institutions and the Digital Marketing course that you wish to pursue. This is an important first step in your application journey.

Step 2: Next, fill in the application form and proceed to the next step.

Step 3: If you are applying for a UG or PG degree program, you will need to prepare a Statement of Purpose (SOP) and Letters of Recommendation (LORs). However, for UG and PG diploma courses in Canada, there is no requirement for the submission of an SOP and LOR.

Step 4: Gather all the necessary academic transcripts and test scorecards from English language proficiency tests such as IELTS, TOEFL, or PTE.

Step 5: Finally, pay the required application fee, submit your completed application and wait for the acceptance letter from the Canadian Institution.

Once you receive the offer letter, it will confirm your admission into the program. Thereafter, you can start your student visa process.

If you are wondering about what lies beyond graduation? Well, a lot of promising career opportunities await you in this dynamic field; the details are given in the next section.

Career Opportunities after Completing Digital Marketing Courses in Canada

A digital marketing diploma or degree from Canada not only equips you with cutting-edge skills but also opens doors to a multitude of career paths in a rapidly growing industry. With businesses increasingly shifting to online platforms, the demand for digital marketing professionals has surged across various sectors like Retail, E-commerce, Healthcare, Education, Finance, Hospitality and more

According to Indeed Canada, the average salary for a digital marketer is approximately CAD 57,098 per year, with variations based on role, experience, and location.

Here are some potential roles and the average annual salaries for recent Graduates:

If you are ready to pursue a career in this field, now is the perfect time to get started. Canada Experts at KC Overseas Education are dedicated to helping you navigate through this exciting journey. From helping you choose the right Institution and program to assisting you with the application process, they will offer personalized support at every stage. So, book an in-person counselling session or connect virtually with us to start your study in Canada journey today.

FAQs

1. Can I work part-time while studying Digital Marketing in Canada?

Yes, as an international student with a valid study permit, you can work up to 20 hours per week during semesters and full-time during breaks.

2. Are internships or Co-op programs available with Digital Marketing courses in Canada?

Many Canadian Institutions offer Co-op or internship options, allowing students to gain real-world industry experience. This enhances both learning and employability.

3. How valuable is a Canadian Digital Marketing Credential back in my home country?

A Canadian Diploma, Degree, or Certificate in Digital Marketing is highly respected globally. It can open doors in multinational firms and agencies back home, especially if you have Canadian work experience.

4. How important is learning French for Digital Marketing Jobs in Canada?

While not mandatory, knowing French can give you a competitive edge, especially if you are targeting bilingual markets like Quebec or looking for roles in national brands serving all of Canada.